Slow, Cali


SlowCali is a poke restaurant in Seoul. The owner was inspired by a bowl of poke he had in California, and wanted to share the sense of Califonia’s freshness and calmness with people in the hectic city. A wavy serif typeface with comma between slow and cali amplifies the feeling of serenity.







Overview


Branding
Logo
Menu design
2018















Jihyeon Kim
is a senior product designer who creates unique user interfaces with visual flair for a smooth and enjoyable UX


Based in Melbourne







Studio

Generative art
Handmade pots

35mm